Maija leads LWARB’s research and analysis work. She is passionate about leading change in sustainability with well managed research. Maija is a market research and analysis expert with extensive experience from global consultancies and industrial companies. Prior to LWARB Maija led a research team at the Boston Consulting Group for the practice areas of Public Sector, Sustainability and Social Impact. She has held several analyst roles with a focus on circular economy in forest industry corporations in Germany and her native country Finland.